"There is always a philosophy for lack of courage."—Albert Camus

Wednesday, January 17, 2007

Copy Writing: Concise, Precise, Incisive

The great copy writer, Lyle Wexler, formerly head of advertising at Bank of America, has created a fabulous blog offering valuable insights into copy writing. And if you can write copy, you can write non-fiction for sure - and have a leg up on fiction as well.

If you are honing your writing skills, whether for a directly related field or as a tool of communication, you can learn from this man. The Electric Idea Circus: have a gander.

4 comments:

Mike D'Virgilio said...

Jay, thanks for the heads up. I love the site and will visit often.

Anonymous said...

Great suggestion. Thanks very much. I like it and am ready to learn from it.

Anonymous said...

Thanks!

Evanston said...

Indeed.