Back in his internet entrepeneur days, George Gilder wrote convincingly about narrowcasting rather than broadcasting and people tuning in to get the news they wanted from the source they wanted with the viewpoint they wanted.
Wow, was he right. We've seen a step in that direction with Fox News. More steps with all the political news sites and blogs on both sides of the aisle.
But I think Michelle Malkin has kicked the process further yet down the field. Check out her new internet television-style commentary site. It looks like television with television style graphics. Really quite impressive just from the standpoint of aesthetics.
One wonders whether she can keep this up on a regular basis (a question the boys at Powerline asked), but it is easy to imagine that small consortiums of the more successful bloggers could easily do something like this and get lots of eyeballs every day. If the blogworld ever develops the resources to do serious reporting, the broadcast medium will be absolutely dead.
The video opinion piece is very well done. The idea will undoubtedly take off.
ReplyDeleteKeeping it up on a regular basis should be fairly simple. She's just reading a few blog items aloud, with video clips.
Oh, so she took the vlog and put it on her site? Will she next be lauded for discovering that you can record your voice, put it on iTunes, and people will download her new "podcasts?" Wow! A pioneer she is not. She does have the traffic to make it work, though.
ReplyDeleteJFE, like duh, I understand that the chick didn't invent video blogging. The point is that she's the first I've seen to have something fairly professional-looking. It's the TV-ishness of her effort that impresses.
ReplyDeleteYes, Hunter, your point was evident, and one has a right to hope for more careful reading from one's interlocutors.
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